These days, vacation property managers rely heavily on online websites to list their properties and get bookings. When it comes to managing vacation rentals, utilizing distribution channels for your vacation rental property is a must. But with the variety of distribution channels out there, it can be difficult to know where to start. If you’re a property manager, here are some of the benefits of using distribution channels, and how you can make it work for you.
More bookings, more profit
Distribution channels provide opportunities for growth in the vacation rental market. Ultimately, they help to increase bookings to your vacation rental property. Putting your inventory on distribution channels increases the exposure of your vacation rental property. Depending on what you choose, you could have your property be viewed by hundreds of thousands of online visitors each month, possibly even millions! This increased exposure will lead to increases in bookings.
Reaching guests through diversified markets
Online distribution channels help to showcase your properties in places where the customers are. There’s a diverse array of distribution channels available for property managers, from property listing sites, to online travel agencies, to vacation rental sites. Nowadays, guests are increasingly using sites like VRBO, HomeAway and Booking.com to shop for and book properties. It’s smart to list your property on those sites to tap into the markets where your guests are.
Simplify the process
Managing listings on multiple distribution channels can be overwhelming. Luckily, there are companies like VacayHome Connect that can simplify the process for you. VacayHome Connect’s full-service solution eases the administrative burden of managing vacation rental distribution online. They take care of the technical aspects of vacation rental distribution, curate and standardize listing content, assist with bookings and transactions, and fully integrates with your property management system. All of this in turn frees up time for you to focus on the other aspects of property management, like making sure your guests have an incredible experience.
Access to exclusive markets
Another perk of a complete distribution solution like VacayHome Connect is access to exclusive membership and loyalty programs on many leading travel websites. With VacayHome Connect, property managers can gain exposure to exclusive active traveler member programs like Diamond Resorts International. By having access to an exclusive community, property managers using VacayHome Connect have an advantage over their competition.
Potential for greater returns
In the end, distribution channels give you the potential for greater returns. Getting your property listed on online distribution channels helps bring in new guests that eventually become repeat guests. Companies like VacayHome Connect help property managers optimize their listings on distribution channels, ensuring more views and more conversions. Increased exposure leads to increased occupancy rates, and increased occupancy rates mean there’s room to increase your daily rates. In the end, this will help you increase profits and grow your business.
Utilizing online distribution channels makes perfect sense for those who manage vacation rental properties. And with the support of channel distribution solutions like VacayHome Connect, you can really reap the benefits!
Are you optimizing your vacation rental listings for each platform? VacayHome Connect has provided you a checklist to make sure you are maximizing your revenue with each listing.